4 Mobile Wallet Marketing Ideas

1) A Different Deal Every Day

One of the best things about mobile wallet marketing is that the wallet passes can be dynamically updated at a moment’s notice to deliver new offers on the very same pass — no user action required. Set up a holiday campaign for “12 Days of Discounts” and update your passes daily. Oh what fun to keep the customer interested, encouraging them to check their mobile wallet pass daily.

2) Send Special Offers or Deal Reminders When a Customer is Near Your Brick & Mortar Store

What better time to drive foot traffic, encouraging customers to visit your store or alert them to a sale or special item available than when your customer is in proximity to one of your stores?

3) Use Lock Screen Notifications to Communicate With Your Customers

One of the best kept secrets about mobile wallet marketing is that iOS mobile wallets are 100% opted in for notifications.

4) Offer VIP Access

Everybody loves feeling special. And what better way to convey that with giving your customers a way to identify themselves as VIP members at the door?

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Urban Airship is now Airship! Leading brands trust us to help them achieve digital growth. We make mobile moments magic. www.airship.com

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Urban Airship is now Airship! Leading brands trust us to help them achieve digital growth. We make mobile moments magic. www.airship.com